Part of that is intentional, as Bezos fostered a workplace of competing ideas. They portrayed an environment of intense internal competition for resources and said culture clashes ensued when groups came together. Most of the people who agreed to be interviewed did so on condition that they not be named because they weren't authorized to speak about their experiences or they feared retribution from the company. With Jassy now plotting the road ahead for Amazon and its disjointed portfolio of high-cost grocery assets, CNBC talked with insiders and former employees about how the company got to this point and where it goes from here. Meanwhile, Instacart, Uber, DoorDash and Gopuff are throwing money at speedy delivery, Amazon's sweet spot. Entrenched players such as Walmart, Target, Kroger and Albertsons are getting savvier with digital offerings, thanks to the pandemic jolt. 'It's almost like the grocery business is an expensive hobby.'Ĭompetition is everywhere. 'Amazon's all about the cloud, e-commerce and entertainment,' said Jake Dollarhide, CEO of Longbow Asset Management, which has counted Amazon has a 'core holding' since 2011.

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